haku helps the 2016 Mercedes Benz Corporate Run reach 38,000+ participants
Miami, FL, April 4, 2016 — For the second year in a row, haku’s innovative event management platform powers the 2016 Mercedes Benz Corporate Run series. Earning the title as one of the largest 5Ks in the nation, the Mercedes Benz Corporate Run reached more than 38,000 participants and 1,500 teams for the Fort Lauderdale, West Palm Beach and Miami races — a five percent increase from last year! The 2016 Fort Lauderdale race sold out ahead of the registration deadline.
“There’s no doubt that haku has helped us grow participation to our events year after year. Their platform offers companies and captains more flexibility to manage how they pay for participants, how they report expenses to accounting, and easily get more employees and guests registered. And you can’t beat their customer support.” said Laurie Huseby, who has directed the Mercedes Benz Corporate Run for over 30 years.
haku’s corporate team registration features ensures team captains and participants of the 2016 Mercedes Benz Corporate Run are able to easily manage registrations, purchase hospitality products, and quickly access customer support during the months leading up to the events.
The MBCR team has also seen a considerable reduction in administrative work thanks to haku’s self service options for team captains, live customer support, flexible charge and refund options, and the ability to easily calculate company packet shipping rates. This has freed up time and eliminate the need of additional labor during the weeks prior to the event, resulting in cost savings for the organization.
haku’s innovative online registration and event management software offers organizers unique features to easily manage, promote, and sell out their events. An industry first Participant CRM provides advanced analytics and actionable insights to better engage participants and drive registrations. www.hakusports.com.