haku selected as the preferred fundraising platform of the 2021 Bank of America Chicago Marathon

Written by Cody Beavers

As endurance event technology continues to evolve, the organizers of the Bank of America Chicago Marathon have continued to stay at the forefront of innovation through their work with industry-leading technology partner, haku. To institute more cutting-edge technology and further expand their partnership, the event has selected haku as its preferred charity partner fundraising platform. haku’s robust peer-to-peer fundraising solution will enable charity partners to offer a more innovative, seamless, and engaging fundraising experience for their fundraisers and donors.


Event organizers identified haku as their preferred fundraising platform to drive more elevated experiences and synergies for the Bank of America Chicago Marathon, their charity partners, and fundraisers. Through a more unified experience with haku’s one-step participant registration and fundraising account creation, charity partners of the event will be able to lower attrition rates and capitalize on their fundraisers’ initial excitement by enabling them to fundraise immediately. haku’s robust all-in-one technology platform and modern peer-to-peer fundraising suite will also provide charity partners and their fundraisers with enhanced marketing capabilities to drive more donations, industry-leading customer service, better analytics and reporting, and many innovative features to drive engagement and ultimately success.


“We’re honored to be selected as the preferred fundraising platform of the 2021 Bank of America Chicago Marathon,” said Carlos Escobar, haku’s CEO and Founder. “The haku team is looking forward to providing more seamless solutions, better technology, and amazing experiences for the event, their charity partners, and fundraisers to help them reach their goals.”


“The Charity Program is an important pillar of the Bank of America Chicago Marathon,” said Carey Pinkowski, Bank of America Chicago Marathon executive race director. “We’re excited to expand our partnership with haku by offering our charity partners and participants a convenient way to make their Chicago Marathon experience more meaningful by running and fundraising on behalf of a charity.”


Both partners are ready to maximize their efforts to support many of the great organizations taking part in the 2021 Bank of America Chicago Marathon Charity Program. haku is also the preferred fundraising platform for the 2021 Bank of America Shamrock Shuffle virtual race which is set to take place Friday, March 19 through Sunday, March 21, 2021.


About the Bank of America Chicago Marathon

The Bank of America Chicago Marathon welcomes thousands of participants from more than 100 countries and all 50 states, including a world-class elite field, top regional and Masters runners, race veterans, debut marathoners, and charity participants. The race’s iconic course takes runners through 29 vibrant neighborhoods on an architectural and cultural tour of Chicago. For more information about the event and how to get involved, go to chicagomarathon.com.


About haku

haku is an unparalleled technology partner that forward-thinking organizations are working with to create powerful events and surpass their goals. Through a robust all-in-one platform and modern peer-to-peer fundraising suite, world-class organizations can better plan and promote events, track progress, engage their participants, and move their events and businesses forward - all with haku’s state-of-the-art technology ecosystem and unmatched partnership. haku is trusted by organizations such as the Boston Athletic Association, Team In Training (LLS), Bank of America Chicago Marathon, Marine Corps Marathon Organization, J&A Racing, Houston Marathon, Atlanta Track Club, Philadelphia Eagles, Mercedes Benz Corporate Run, and many more.


To learn more about haku, please visit www.hakusports.com