Now is the time to think about new and creative ways you can engage with your community for your upcoming events. However, your community might not be on Facebook or Instagram anymore. They could be using a social media app called TikTok.
What is it:
TikTok is an emerging social media app that has grown exponentially over the past few months. It has been downloaded over 2 billion times and has over 500 million active monthly users. Content creators can shoot videos up to 15 seconds long but can create 60-second videos by combining videos. You can also apply filters, add music, and edit your video within the app.